Vilebrequin

Founded in Saint-Tropez in 1971, Vilebrequin was born from a simple yet revolutionary idea: transforming swimwear into a true expression of style and personality. Inspired by the vibrant spirit of the French Riviera, the brand quickly became synonymous with refined leisure, bold prints, and effortless elegance. Over the decades, Vilebrequin has evolved into a global icon of luxury beachwear, combining artisanal craftsmanship with innovative materials and timeless design. From its signature swim trunks to full lifestyle collections, the brand embodies a unique “art of living in the sun,” where quality, durability, and joie de vivre meet. Committed to sustainability and excellence, Vilebrequin continues to create pieces designed to last—celebrating over 50 years of heritage while looking confidently toward the future.